MSC Data Analytics and Marketing (CIM)

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Course Overview


Today’s marketing leaders must be adept at sourcing, analysing and communicating data. Learning how to turn analysis into useful insights and strategic business plans is vital to your success in today’s data-driven marketing landscape. After studying this MSc Data Analytics and Marketing programme you will know how to use statistical analysis to interpret and communicate large datasets and find marketing opportunities to benefit your business.

Study mode


Online

Duration


2 years

Awarding Body


Arden University

Entry Requirements


  • A UK honours degree at a minimum of second class (2.2) or equivalent.
For students whose prior learning was not taught in English:
  • IELTS 6.5 or equivalent

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